Design & UX

Visual hierarchy is clear and guides user attention ℹ️ HIGH

Color scheme is consistent with brand identity MEDIUM

Typography is readable and professional HIGH

White space is used effectively MEDIUM

Images are high quality and relevant HIGH

Layout is clean and not cluttered HIGH

Consistent design elements throughout MEDIUM

Content & Messaging

Headline is clear and compelling HIGH

Value proposition is immediately obvious HIGH

Copy is concise and benefit-focused HIGH

Content addresses target audience pain points HIGH

Call-to-action is specific and action-oriented HIGH

No spelling or grammar errors MEDIUM

Social proof is included (testimonials, reviews) MEDIUM

Features are translated into benefits MEDIUM

SEO & Meta Tags

Title tag is optimized (50-60 characters) HIGH

Meta description is compelling (150-160 characters) HIGH

H1 tag is present and descriptive HIGH

URL structure is clean and readable MEDIUM

Images have descriptive alt text HIGH

Performance & Speed

Page loads in under 3 seconds HIGH

Images are optimized and compressed HIGH

Lazy loading is implemented for images MEDIUM

Browser caching is enabled MEDIUM

Core Web Vitals are in acceptable range HIGH

Conversion Elements

CTA button is prominent and visible HIGH

CTA uses contrasting color HIGH

Form fields are minimal and necessary HIGH

Trust signals are visible (security badges, guarantees) MEDIUM

Multiple CTAs throughout page (if long-form) MEDIUM

Clear next steps after form submission HIGH

Mobile Responsiveness

Page is fully responsive on all devices HIGH

Touch targets are appropriately sized (44x44px min) HIGH

Text is readable without zooming HIGH

Navigation works smoothly on mobile HIGH

Forms are easy to fill on mobile HIGH

No horizontal scrolling HIGH

Images scale properly MEDIUM

Mobile page speed is acceptable HIGH

Accessibility

Color contrast meets WCAG AA standards HIGH

All interactive elements are keyboard accessible HIGH

Form labels are properly associated HIGH

Focus states are visible HIGH

Content is structured with proper heading hierarchy MEDIUM

Trust & Credibility

Contact information is easily accessible MEDIUM

Security certificates are displayed (SSL) HIGH

Customer testimonials are authentic MEDIUM

Clear terms and conditions MEDIUM

Professional design builds credibility HIGH

Landing Page Audit Checklist

Landing page component library for Tailwind CSS and HTML/CSS